Marketing

What a Business Writer can Bring to Your Business

As a business owner, there are many different things that you are worried about. One of the major things that most business owner worry about is staying profitable. Most business owners take the do it yourself approach in order to preserve the cash flow of the business. However, this approach can end up being counterproductive […]

How To Craft an Exciting Web Presence That’s True to Yourself

Most professionals now face the modern dilemma of creating a sustainable web presence that stands out from the crowd, interests potential clients, and also remains true to who they really are. After all, you should present your true self online so that people know what to expect when meeting you in person or otherwise doing […]

Social Media Marketing: Don’t Stop with Facebook and Twitter

The proliferation of social media sites has brought a worldwide market to even the smallest of businesses. More than half (56%) of American adults have at least one social media account, according to a recent study by Edison Research. And, it’s not just teens and young adults that are sharing their favorite products and posting […]

How To Increase Sales With Inbound Marketing In 4 Simple Steps

Nobody likes cold calling. Not the person who makes the call and certainly not the person who receives it. Unfortunately, many businesses still rely on 20th century outbound marketing tactics like cold calling because they simply don’t know a better way of producing leads. Inbound Marketing is that better way. It’s a systematized process to […]

5 Ways To Use LinkedIn To Get More Visitors

All successful businesses require a consistent flow of new leads. One of the best sources for those leads is LinkedIn, the world’s largest business social network. Each month LinkedIn attracts 184 million unique visitors. That’s a lot of potential customer’s no matter what industry you are in. (1) Many people who try marketing on LinkedIn […]