{"id":55756,"date":"2021-01-09T02:44:12","date_gmt":"2021-01-09T02:44:12","guid":{"rendered":"https:\/\/websitedesigns.com.au\/elankanew\/?p=55756"},"modified":"2021-01-09T02:50:35","modified_gmt":"2021-01-09T02:50:35","slug":"the-body-shop-launches-campaign-with-oxfam-invites-customers-to-join-fight-against-period-poverty-in-sri-lanka","status":"publish","type":"post","link":"https:\/\/websitedesigns.com.au\/elankanew\/the-body-shop-launches-campaign-with-oxfam-invites-customers-to-join-fight-against-period-poverty-in-sri-lanka\/","title":{"rendered":"The Body Shop launches campaign with Oxfam; invites customers to join fight against period poverty in Sri Lanka"},"content":{"rendered":"<h1 style=\"text-align: center;\"><span style=\"color: #003300;\"><strong>The Body Shop launches campaign with Oxfam; invites customers to join fight against period poverty in Sri Lanka<\/strong><\/span><\/h1>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #000000; font-size: 20px;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-55757\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/01\/Body-Shop-02.jpg\" alt=\"The Body Shop launches campaign with Oxfam; invites customers to join fight against period poverty in Sri Lanka\" width=\"600\" height=\"450\" \/><\/span><\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\">Steeped in irrational stigma, the topic of menstruation is often considered taboo in even the more educated circles in Sri Lanka. As a result of the cultural shame attached to the subject (period shaming), the underlying dilemma of accessibility to education on proper menstrual hygiene is not given the platform for discussion it deserves. Women are then not afforded the opportunity to air their grievances around the issue, let alone solve it.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\">The term \u2018period poverty\u2019 refers to the lack of access to sanitary products owing to financial constraints, and has long been a prevalent problem in Sri Lanka where commercial locally produced sanitary towels typically sell between Rs 120-175 a pack, and imported brands for about Rs 350. With a large segment of society not being able to afford basic menstrual hygiene products, and additionally unaware of the repercussions of improper usage on health, many women and girls across the country are hindered from going to school, work, and contributing productively to society.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\" wp-image-55758 alignleft\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/01\/Body-Shop-01.jpg\" alt=\"\" width=\"367\" height=\"477\" \/>As much as it has been a dedicated advocate for\u00a0animal, worker, and environmental rights, The Body Shop has also been long invested in gender equality and female empowerment. The Body Shop has joined forces with Oxfam in Sri Lanka in the fight against period poverty and period shaming. Through education and advocacy, the popular British beauty brand hopes to greatly improve access to hygiene facilities and products, reduce stigma and shame around the topic, and encourage education about menstruation; specifically directed towards vulnerable school-going girls and tea-plucking labourers in the tea estates and rural sectors from Hatton.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\">As an initiative to ensure women in Sri Lanka are given the right to human dignity, The Body Shop will be donating Rs 5 towards the cause from every transaction made at any of their stores across the island. Additionally, the company is also encouraging its customers to get involved. Throughout December 2020 and January 2021, those looking to fly the flag of women empowerment even higher can also opt to donate Rs 50 and above, independent of any purchase. All funds collected will go towards providing Dignity Kits (each comprising of disposable sanitary pads, underwear, rubber slippers, face masks, a towel, an educational menstrual hygiene leaflet, and a calendar) to those women and girls affected the most.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\">To make the cause all the more worthy, The Body Shop\u2019s latest collection makes gift giving twice as nice! These special edition scents range from body yoghurts to lip scrubs, hand creams to shimmers and mists. A contemporary twist on the classic <em>Warm Vanilla<\/em> range, this seasonal favourite is brought back with a rich, warm, sweet, and gourmand range of products formulated with Vanilla extract from Madagascar. The <em>Festive Berry<\/em> line-up is deliciously fruity with a tangy twist; a heady formula primarily made of cranberry seed oil from North America. The <em>Winter Jasmine<\/em> offering, the fresh and light, wintery white floral collection formulated with jasmine extract from India, is sure to bring back all those X\u2019mas feels.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\">Customers can opt to either Create Your Own Gift pack from any of the products above, or choose from The Body Shop\u2019s pre-packed Christmassy Body Butter Trio, Body Butter Collection, and Hand Cream sets. Either way, a most thoughtful gift for your loved ones, or the perfect prezzie for yourself!<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\"><em>Shop the new seasonal line-up and more from The Body Shop outlets in Colombo (flagship store on Bagatale Road, Colombo City Centre, and at Odel Alexandria Place) and Kandy (Kandy City Centre). Contact 0115765656 for delivery to Colombo &amp; suburbs, and 0774476170 for Kandy &amp; suburbs.<\/em><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\"><strong><u>Caption:<\/u><\/strong><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #000000; font-size: 20px;\">Oxfam conducts awareness programmes in schools in Nuwara-Eliya, Matale and Monaragala on sexual and reproductive health, menstrual cycle, menstruation, myths related to menstruation and menstrual hygiene.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Body Shop launches campaign with Oxfam; invites customers to join fight against period poverty in Sri Lanka &nbsp; &nbsp; Steeped in irrational stigma, the topic of menstruation is often considered taboo in even the more educated circles in Sri Lanka. As a result of the cultural shame attached to the subject (period shaming), the [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":55757,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"footnotes":""},"categories":[20],"tags":[31861,31860],"class_list":{"0":"post-55756","1":"post","2":"type-post","3":"status-publish","4":"format-aside","5":"has-post-thumbnail","7":"category-articles","8":"tag-kandy-city-centre","9":"tag-oxfam","10":"post_format-post-format-aside"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Body Shop launches campaign with Oxfam; invites customers to join fight against period poverty in Sri Lanka - eLanka<\/title>\n<meta name=\"description\" content=\"Steeped in irrational stigma, the topic of menstruation is often considered taboo in even the more educated circles in Sri Lanka. 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