{"id":73768,"date":"2021-09-17T17:06:50","date_gmt":"2021-09-17T17:06:50","guid":{"rendered":"https:\/\/websitedesigns.com.au\/elankanew\/?p=73768"},"modified":"2021-09-17T17:07:39","modified_gmt":"2021-09-17T17:07:39","slug":"sri-lanka-embassy-in-germany-focuses-on-supporting-agri-exporters","status":"publish","type":"post","link":"https:\/\/websitedesigns.com.au\/elankanew\/sri-lanka-embassy-in-germany-focuses-on-supporting-agri-exporters\/","title":{"rendered":"Sri Lanka Embassy in Germany focuses on supporting Agri exporters"},"content":{"rendered":"<h1 style=\"text-align: center;\"><span style=\"font-size: 24px; color: #000000;\">Sri Lanka Embassy in Germany focuses on supporting Agri exporters<\/span><\/h1>\n<p><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-73769 aligncenter\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/09\/Sri-Lanka-Embassy-in-Germany-1-569x400.jpg\" alt=\"Sri Lanka Embassy in Germany 1\" width=\"569\" height=\"400\" \/><\/p>\n<p><strong><span style=\"font-size: 16px; color: #800000;\">Source:<\/span><\/strong><span style=\"color: #000000;\"><a style=\"color: #000000; font-size: 16px;\" href=\"https:\/\/www.ft.lk\/business\/Sri-Lanka-Embassy-in-Germany-focuses-on-supporting-Agri-exporters\/34-722979\" target=\"_blank\" rel=\"noopener noreferrer\">FT<\/a><\/span><\/p>\n<p><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-73771 aligncenter\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/09\/Sri-Lanka-Embassy-in-Germany-3-293x400.jpg\" alt=\"\" width=\"293\" height=\"400\" \/><\/p>\n<ul>\n<li style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>Webinar on \u2018The Art of Approaching a Buyer in Agri Products Sector\u2019<\/strong><\/span><\/li>\n<\/ul>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">A webinar focusing on educating Sri Lankan Agri products exporters on how best to connect with the right buyer in EU market, \u2018The Art of Approaching a Buyer in Agri Products Sector\u2019 was held on 31 August with over 180 participants.\u00a0\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">This was the third of a series of highly successful webinars being organised by the Embassy of Sri Lanka in Germany in collaboration with the Import Promotion Desk of Berlin and Export Development Board of Sri Lanka to support exporters in better understanding the EU market, with a special emphasis on organic Agri products.\u00a0\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><!--more--><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">Export Development Board of Sri Lanka Chairman Suresh De Mel, delivering the welcome remarks, highlighted the importance of a professional approach in reaching out to buyers, especially in the current context of COVID-19, which has limited the engagements to a virtual world.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">The highly interactive forum was hosted by Lead Expert on Market Intelligence Gustavo Ferro and International Trade Consultant Vanessa Kuth, who shared their expertise on strategies and approaches to identifying the \u2018right buyer\u2019 for sustainable business relations and elaborated on the importance of strategic communication, which is critical when entering a healthy business partnership with European buyers. The two experts also shared the latest information on the European market access points, wholesaler\/importer requirements, packaging and labelling, and retail market requirements.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">The session also paid special attention to challenges posed by General Data Protection Regulations in Germany and Europe and suggested innovative solutions which could bypass such obstacles in reaching out the right focal point of the target companies.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">A case study was presented by Chairman\/Founder of Worga Naturals Nishantha Jayathilaka, a Sri Lankan exporter of organic dehydrated fruits and organic spices, on how he successfully entered the European market with the support of IPD, and his firsthand experience of dealing with buyers in EU. International Trade Consultant of the Import Promotion Desk of Berlin Linda Mense moderated the expert forum, which provided the opportunity for Sri Lankan Agri exporters to raise their concerns and seek clarifications on practical issues they encounter in their engagements with European agencies.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\">Concluding the session, Ambassador of Sri Lanka to Germany Manori Unambuwe commended the support extended by the experts, officials of the EDB, IDP and the Foreign Ministry in this initiative and extended an invitation to participate at the upcoming webinar on \u2018European Standards and Certifications\u2019 scheduled to be held towards end-September 2021. Ambassador Unambuwe also briefed on the initiatives undertaken by the mission to collaborate with German organic agriculture agencies in Sri Lanka\u2019s journey towards a fully organic agriculture nation.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">\n","protected":false},"excerpt":{"rendered":"<p>Sri Lanka Embassy in Germany focuses on supporting Agri exporters Source:FT Webinar on \u2018The Art of Approaching a Buyer in Agri Products Sector\u2019 A webinar focusing on educating Sri Lankan Agri products exporters on how best to connect with the right buyer in EU market, \u2018The Art of Approaching a Buyer in Agri Products Sector\u2019 [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":73769,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"footnotes":""},"categories":[35513],"tags":[36629,36925],"class_list":{"0":"post-73768","1":"post","2":"type-post","3":"status-publish","4":"format-aside","5":"has-post-thumbnail","7":"category-elanka-finance","8":"tag-manori-unambuwe","9":"tag-suresh-de-mel","10":"post_format-post-format-aside"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sri Lanka Embassy in Germany focuses on supporting Agri exporters<\/title>\n<meta name=\"description\" content=\"A webinar focusing on educating Sri Lankan Agri products exporters on how best to connect with the right buyer in EU market,\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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