{"id":74905,"date":"2021-10-07T12:51:54","date_gmt":"2021-10-07T12:51:54","guid":{"rendered":"https:\/\/websitedesigns.com.au\/elankanew\/?p=74905"},"modified":"2021-10-08T22:12:53","modified_gmt":"2021-10-08T22:12:53","slug":"yanika-amarasekera-3","status":"publish","type":"post","link":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/","title":{"rendered":"YANIKA AMARASEKERA"},"content":{"rendered":"<h1 class=\"innerheader\" style=\"text-align: center;\"><span style=\"font-size: 24px; color: #008080;\">YANIKA AMARASEKERA<\/span><\/h1>\n<p><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74906\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"600\" height=\"289\" \/><\/p>\n<p><strong><span style=\"color: #000000;\">Source:-<a style=\"color: #000000;\" href=\"https:\/\/www.dailymirror.lk\/the_weekend_online\/YANIKA-AMARASEKERA\/426-208134\" target=\"_blank\" rel=\"noopener\">dailymirror<\/a><\/span><\/strong><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><big><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-74913 alignright\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-1.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"322\" height=\"257\" \/>Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a BA in Political Economy and a BA in Mass Communications with an emphasis on Digital Marketing at UC Berkeley (USA), she completed her MSc in Entrepreneurship, Innovation, and Management at Imperial College London. Shortly after moving back to Sri Lanka, she founded Silver Aisle.\u00a0<\/big><\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\" wp-image-74907 alignleft\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA2.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"346\" height=\"434\" \/>(1)In your own words, what is Silver Aisle?<\/strong>\u00a0Silver Aisle is a premium online gifting platform with an edge. We have our pulse on the latest trends which ensures that our highly curated selection of gifts are chic, elevated, and unique. Silver Aisle currently has two services: an online Wedding Gift Registry and a Gifting Service for all occasions. Our Registry features 2500+ products from over forty of Colombo\u2019s leading vendors. What\u2019s unique is that the entire process is online, this means \u201cengaged\u201d couples can create a free account with us within minutes, and then add the products and experiences they\u2019d like to receive as wedding gifts into their individual and customized registry in just one click! Likewise, the couple\u2019s wedding guests can purchase a gift (or contribute towards a higher value item) in just a few clicks. Silver Aisle then delivers the beautifully wrapped gifts to the newlyweds on a date of their choosing. Seamless would be the word I\u2019d use to describe the entire experience. On our Gifting end, we feature an elegant curation of flowers, sweet treats, and experiential gifts, from Single Malt tastings, to Pottery experiences, just to name a few. Silver Aisle makes gifting effortless with a little bit of panache.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-74908 alignleft\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA3.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"450\" height=\"450\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(2) What inspired you?<\/strong>\u00a0Silver Aisle was first launched solely as an online Wedding Gift Registry at the end of 2019. Growing up, my parents frequently joked about having received ten tea-sets at their wedding, and everyone I spoke to had their own variation of this. I realized then that there was opportunity to create something truly special that would subsequently solve a very common problem, in our fast-evolving world, I wanted to provide a technological solution to what is otherwise a time-consuming, everyday task. Just as we were gaining traction, Covid arrived and weddings were postponed or cancelled indefinitely. I knew I needed a Plan B, and that is what propelled me to launch Silver Isle Gifting after the first lockdown. In part, Silver Aisle was conceived through inspiration, but evolved through necessity.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-74909 aligncenter\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA4-e1633610793674.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"600\" height=\"206\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(3)What was the journey like, starting from scratch and building the business up to where it is right now?<\/strong>\u00a0The journey has been a mix of highs and lows, and I\u2019ve felt every emotion across the spectrum; excitement, frustration, happiness, disheartenment; the list goes on. It has been the steepest learning curve I\u2019ve ever encountered but has also been rewarding in so many ways; from starting with one vendor on board to now proudly featuring over eighty, to the innovative products we\u2019ve created, and all the partnerships I\u2019ve gotten to nurture.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(4)What were the hardships you faced as an entrepreneur and what was the toughest one yet?<\/strong>\u00a0During the first Covid outbreak, and for a considerable time thereafter, when the entire wedding industry almost came to a standstill, it was difficult having to constantly maintain a certain level of motivation, even when I felt disheartened, so that my team wouldn\u2019t get discouraged. It\u2019s easy to be optimistic when things are going well; but when things weren\u2019t, I felt obligated to put on a brave fa\u00e7ade to inspire my team, and myself, to an extent, to not lose hope in the start-up.<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-74910 size-medium\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA5-600x400.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"600\" height=\"400\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(5)What has been the most frustrating thing about being a start-up?<\/strong>\u00a0Finding the right talent, understandably, many employees prefer working at established companies and there\u2019s also a misconstrued notion out there that start-up life means either less work or a more flexible schedule, neither of which is the case. I\u2019m slowly understanding the specific personality traits that make a candidate a good fit for start-ups.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(6)Explain a marketing strategy you have implemented, and what made it successful?<\/strong>\u00a0Creating more wholesome content. For instance, this Valentine\u2019s Day, we launched a \u201cLove is Love\u201d campaign that was a compilation of small clips featuring an endearing moment from couples across the spectrum, from an elderly couple, to same-sex couples, to toddlers, and more. In an age where we\u2019re constantly inundated with advertisements and promotions, I realized that more meaningful content (which also tie into your brand) have a more profound and far-reaching impact.<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74911\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA6-e1633610894538.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"600\" height=\"282\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(7)How did you get the initial start-up capital?\u00a0<\/strong>My parents invested the initial capital, and since then I\u2019ve bootstrapped the entire company.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(8)What separates Silver Aisle from its competitors?<\/strong>\u00a0The Wedding Registry is in fact the only one of its kind in Sri Lanka, along with the propriety, first-in the market technology we developed to offer this complimentary service for couples and their guests alike, there\u2019s nothing else out there like it.\u00a0 With Silver Aisle Gifting, in addition to the high-quality products we offer, we also feature an array of experiential gifts that are exclusive to us. Overall, the website is aesthetically soothing and user-friendly, and our customers love coming back to it. This, along with the exceptional customer service we provide and the reliable and prompt delivery has helped established us as a go-to gifting service.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(9)What is your definition for the word \u201csuccess\u201d?<\/strong>\u00a0Professionally, it would be to establish Silver Aisle as a fast-paced, agile and dynamic company that is constantly evolving and innovating. On a personal note, it would be to live a happy, balanced, peaceful life; to spend a lot of quality time with loved ones, to keep exploring the world, and to always have the drive to keep challenging myself with new ventures.<\/span><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74912\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA7-e1633610955465.jpg\" alt=\"YANIKA AMARASEKERA\" width=\"600\" height=\"430\" \/><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(10)When did you discover your passion for your business?<\/strong>\u00a0Having studied at Berkeley in very close proximity to Silicon Valley for over four years, I was constantly exposed to and surrounded by techies and tech startups. This together with my stint at Imperial College London, inspired me to one day start my own (though I did assume this would happen later on in life). I\u2019ve also had proclivity towards design and creativity. Once I realized the gap in the market for a wedding registry, it was a perfect storm of sorts, bringing in two things I love, tech and design, to solve a problem.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(11)Who are your role models?<\/strong>\u00a0My parents! My mother led by example in showing me that as a woman, you can do it all; succeed professionally and break countless glass-ceilings, all while being a present and devoted mother, wife, daughter, and sister. She multi-tasked with such ease that it was etched in me that doing-it-all was the norm, she showed me what has to be done and how to do it. My dad has been a role model to me in so many ways, but particularly now as I enter the world of business, he has been my greatest mentor. He is a wiz at time management and he showed me his ways, he taught me the importance of compartmentalizing, and how to run a business with integrity.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(12)Was your family supportive of your new venture?<\/strong>\u00a0Incredibly supportive. My parents, boyfriend, and extended family, particularly my aunt and cousin, have helped me and been my biggest cheerleaders.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(13)What is the end goal for Silver Aisle?<\/strong>\u00a0It\u2019s two-pronged: to hopefully establish it as Sri Lanka\u2019s go-to platform for high-quality gifting and take Silver Aisle (particularly the registry) regional across South East Asia.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(14)What advice would you give other start-ups?\u00a0<\/strong>While I\u2019m still learning the ropes myself, I would firstly say be agile. While being small has its challenges, one of its greatest benefits is that there is virtually no red tape; so, you can adapt and pivot as needed. The past year kept reiterating the importance of this. Secondly, I always analyse my numbers and sales trend. Keep a close eye on the products that catch on (it might not necessarily even be what was meant to be your primary offering) when planning for future product releases.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: #000000;\"><strong>(15)What do you think of the current start-up ecosystem in Sri Lanka?<\/strong>\u00a0I think it\u2019s incredibly challenging. I realize how fortunate I was to have some incredible individuals\u2019 advice and guide me through the process, without whom it would have certainly been more confusing to navigate. As far as I\u2019m aware, there isn\u2019t a one-stop-shop (that is also accessible, monetarily speaking) to nurture budding entrepreneurs who may not have a trusted mentor to seek out to for advice.\u00a0<\/span><\/p>\n<p style=\"text-align: center;\">=============================<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.silveraisle.com\/gifting\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-74896 aligncenter\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/Silver-Aisle-Sri-Lankas-Premium-Gifting-Platform-suitable-for-any-and-Every-Occasion.jpg\" alt=\"Silver Aisle - Sri Lanka's Premium Gifting Platform suitable for any and Every Occasion\" width=\"600\" height=\"1132\" \/><\/a><\/p>\n<p class=\"address\"><span style=\"font-size: 20px; color: #000000;\">Silver Aisle,<\/span><br \/>\n<span style=\"font-size: 20px; color: #000000;\">Colombo, Sri Lanka<\/span><\/p>\n<div class=\"list\">\n<div><span style=\"font-size: 20px; color: #000000;\"><a style=\"color: #000000;\" href=\"tel:+94 71 2225222\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-75012\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/1181187_app_call_viber_icon.png\" alt=\"\" width=\"22\" height=\"22\" \/> +94 71 2225222<\/a><\/span><\/div>\n<div><span style=\"font-size: 20px; color: #000000;\"><a style=\"color: #000000;\" href=\"mailto:hello@silveraisle.com?Subject=Hello%20SilverAisle\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-75013\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/4745721_bubble_connection_email_envelope_letter_icon.png\" alt=\"\" width=\"20\" height=\"20\" \/>\u00a0hello@silveraisle.com<\/a><\/span><\/div>\n<div><span style=\"font-size: 20px; color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.instagram.com\/silveraisle_gifting\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-75014\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/5282544_camera_instagram_social-media_social-network_instagram-logo_icon.png\" alt=\"\" width=\"19\" height=\"19\" \/> @silveraisle_gifting<\/a><\/span><\/div>\n<div><span style=\"font-size: 20px; color: #000000;\"><a style=\"color: #000000;\" href=\"https:\/\/www.silveraisle.com\/gifting\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-75015\" src=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/4490636_internet_media_social_social-media_website_icon.png\" alt=\"\" width=\"23\" height=\"23\" \/> https:\/\/www.silveraisle.com\/gifting<\/a><\/span><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>YANIKA AMARASEKERA Source:-dailymirror Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a BA in Political Economy and a BA in Mass Communications with an emphasis on Digital Marketing at UC Berkeley (USA), she [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":74906,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"footnotes":""},"categories":[20],"tags":[37750,37748],"class_list":{"0":"post-74905","1":"post","2":"type-post","3":"status-publish","4":"format-aside","5":"has-post-thumbnail","7":"category-articles","8":"tag-ceo-of-silver-aisle","9":"tag-yanika-amarasekera","10":"post_format-post-format-aside"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.7.1 (Yoast SEO v25.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>YANIKA AMARASEKERA - eLanka<\/title>\n<meta name=\"description\" content=\"Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YANIKA AMARASEKERA\" \/>\n<meta property=\"og:description\" content=\"Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a\" \/>\n<meta property=\"og:url\" content=\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/\" \/>\n<meta property=\"og:site_name\" content=\"eLanka\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/eLanka.com.au\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-10-07T12:51:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-10-08T22:12:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"289\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"eLanka admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"eLanka admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"9 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/\"},\"author\":{\"name\":\"eLanka admin\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/person\/f6e635b74ab35ef88a68a9973cacc5bd\"},\"headline\":\"YANIKA AMARASEKERA\",\"datePublished\":\"2021-10-07T12:51:54+00:00\",\"dateModified\":\"2021-10-08T22:12:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/\"},\"wordCount\":1477,\"publisher\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#organization\"},\"image\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg\",\"keywords\":[\"CEO of Silver Aisle\",\"Yanika Amarasekera\"],\"articleSection\":[\"Articles\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/\",\"url\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/\",\"name\":\"YANIKA AMARASEKERA - eLanka\",\"isPartOf\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg\",\"datePublished\":\"2021-10-07T12:51:54+00:00\",\"dateModified\":\"2021-10-08T22:12:53+00:00\",\"description\":\"Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a\",\"breadcrumb\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage\",\"url\":\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg\",\"contentUrl\":\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg\",\"width\":600,\"height\":289,\"caption\":\"YANIKA AMARASEKERA\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/websitedesigns.com.au\/elankanew\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Articles\",\"item\":\"https:\/\/websitedesigns.com.au\/elankanew\/category\/articles\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"YANIKA AMARASEKERA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#website\",\"url\":\"https:\/\/websitedesigns.com.au\/elankanew\/\",\"name\":\"eLanka\",\"description\":\"eLanka - Sri lanka events in Australia\",\"publisher\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/websitedesigns.com.au\/elankanew\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#organization\",\"name\":\"eLanka\",\"url\":\"https:\/\/websitedesigns.com.au\/elankanew\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2020\/03\/elanka-logo.jpg\",\"contentUrl\":\"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2020\/03\/elanka-logo.jpg\",\"width\":192,\"height\":82,\"caption\":\"eLanka\"},\"image\":{\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/eLanka.com.au\/\",\"https:\/\/www.linkedin.com\/in\/elanka\/\",\"https:\/\/www.youtube.com\/user\/SriLankanDownUnder\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/person\/f6e635b74ab35ef88a68a9973cacc5bd\",\"name\":\"eLanka admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/2e0d346a7f97b80e861cdeafe7b7de523b59f5060666f1a5da8369457bf9b6c3?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/2e0d346a7f97b80e861cdeafe7b7de523b59f5060666f1a5da8369457bf9b6c3?s=96&d=mm&r=g\",\"caption\":\"eLanka admin\"},\"sameAs\":[\"https:\/\/websitedesigns.com.au\/elankanew\"],\"url\":\"https:\/\/websitedesigns.com.au\/elankanew\/author\/elanka\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"YANIKA AMARASEKERA - eLanka","description":"Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"YANIKA AMARASEKERA","og_description":"Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a","og_url":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/","og_site_name":"eLanka","article_publisher":"https:\/\/www.facebook.com\/eLanka.com.au\/","article_published_time":"2021-10-07T12:51:54+00:00","article_modified_time":"2021-10-08T22:12:53+00:00","og_image":[{"width":600,"height":289,"url":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg","type":"image\/jpeg"}],"author":"eLanka admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"eLanka admin","Est. reading time":"9 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#article","isPartOf":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/"},"author":{"name":"eLanka admin","@id":"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/person\/f6e635b74ab35ef88a68a9973cacc5bd"},"headline":"YANIKA AMARASEKERA","datePublished":"2021-10-07T12:51:54+00:00","dateModified":"2021-10-08T22:12:53+00:00","mainEntityOfPage":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/"},"wordCount":1477,"publisher":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/#organization"},"image":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage"},"thumbnailUrl":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg","keywords":["CEO of Silver Aisle","Yanika Amarasekera"],"articleSection":["Articles"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/","url":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/","name":"YANIKA AMARASEKERA - eLanka","isPartOf":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/#website"},"primaryImageOfPage":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage"},"image":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage"},"thumbnailUrl":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg","datePublished":"2021-10-07T12:51:54+00:00","dateModified":"2021-10-08T22:12:53+00:00","description":"Yanika Amarasekera, Founder and CEO of Silver Aisle, is a driven entrepreneur with discerning taste whose curatorial approach has helped quickly establish Silver Aisle as an industry tastemaker. After obtaining a","breadcrumb":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#primaryimage","url":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg","contentUrl":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2021\/10\/YANIKA-AMARASEKERA-e1633610441798.jpg","width":600,"height":289,"caption":"YANIKA AMARASEKERA"},{"@type":"BreadcrumbList","@id":"https:\/\/websitedesigns.com.au\/elankanew\/yanika-amarasekera-3\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/websitedesigns.com.au\/elankanew\/"},{"@type":"ListItem","position":2,"name":"Articles","item":"https:\/\/websitedesigns.com.au\/elankanew\/category\/articles\/"},{"@type":"ListItem","position":3,"name":"YANIKA AMARASEKERA"}]},{"@type":"WebSite","@id":"https:\/\/websitedesigns.com.au\/elankanew\/#website","url":"https:\/\/websitedesigns.com.au\/elankanew\/","name":"eLanka","description":"eLanka - Sri lanka events in Australia","publisher":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/websitedesigns.com.au\/elankanew\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/websitedesigns.com.au\/elankanew\/#organization","name":"eLanka","url":"https:\/\/websitedesigns.com.au\/elankanew\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/logo\/image\/","url":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2020\/03\/elanka-logo.jpg","contentUrl":"https:\/\/websitedesigns.com.au\/elankanew\/wp-content\/uploads\/2020\/03\/elanka-logo.jpg","width":192,"height":82,"caption":"eLanka"},"image":{"@id":"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/eLanka.com.au\/","https:\/\/www.linkedin.com\/in\/elanka\/","https:\/\/www.youtube.com\/user\/SriLankanDownUnder"]},{"@type":"Person","@id":"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/person\/f6e635b74ab35ef88a68a9973cacc5bd","name":"eLanka admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/websitedesigns.com.au\/elankanew\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/2e0d346a7f97b80e861cdeafe7b7de523b59f5060666f1a5da8369457bf9b6c3?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/2e0d346a7f97b80e861cdeafe7b7de523b59f5060666f1a5da8369457bf9b6c3?s=96&d=mm&r=g","caption":"eLanka admin"},"sameAs":["https:\/\/websitedesigns.com.au\/elankanew"],"url":"https:\/\/websitedesigns.com.au\/elankanew\/author\/elanka\/"}]}},"_links":{"self":[{"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/posts\/74905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/comments?post=74905"}],"version-history":[{"count":4,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/posts\/74905\/revisions"}],"predecessor-version":[{"id":75108,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/posts\/74905\/revisions\/75108"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/media\/74906"}],"wp:attachment":[{"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/media?parent=74905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/categories?post=74905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/websitedesigns.com.au\/elankanew\/wp-json\/wp\/v2\/tags?post=74905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}